March 2016

A couple of weeks ago, Domino’s Pizza Enterprises Limited (Domino’s) revealed the world’s first autonomous delivery vehicle, a robotic unit named DRU, and today Domino’s shares its plans for stage two of DRU and the continued investment in this space.

 Domino’s has been working with the government regulators in the space of Transport and Main Roads, along with other global partners to ensure the delivery droid concept meets relevant legislative requirements as it is trialled and tested.

Stage two for DRU is set to include further customer deliveries in Hamilton, Queensland during the week of the 24th of April, as well as an appearance at this year’s Advance Queensland Innovation and Investment Summit on Thursday 28th April 2016.

Domino’s Group CEO and Managing Director, Don Meij said the trial will be another great opportunity for the general public to meet and interact with DRU.

“Our commitment and investment to working in the robotics field is very real. DRU is a part of our team now and we see him becoming a huge part of our future.

“The more our customers, our staff, our industry and the general community have interaction with him, provide feedback and get an understanding of the opportunities in this space, the better.”

Never hesitant to be first to adopt, innovate and bring new ideas to market, Domino’s has led the way when it comes to technology and innovation.

“If you aren’t quick, agile and adaptive than you run the risk of not being relevant to your customers. We know that robots will exist in our future and it’s all about embracing the future and equipping yourself with knowledge so that you can influence in the space.

“That’s what DRU is for us and the global response to him has been overwhelming.”

Mr Meij also reiterated that embracing this kind of technology will mean an increase in the number of jobs available right here in Australia.

“We partnered with an Australian company, Marathon Targets, to bring DRU to life and we plan on creating a lot of jobs right here in Australia and right here at Domino’s.”

Domino’s will also look at participating in a number of programs that showcase some of the world's most spectacular robotics and interactive design.

“It’s exciting to look at the possibilities of the future and continue to work in this exciting and ground-breaking space.”


Domino’s Pizza Enterprises Limited owns the master franchise rights to seven markets globally including Australia, New Zealand, Belgium, France, The Netherlands, Japan and Germany. The Company runs and operates over 1900 stores. For more information visit

For further information, interviews or images contact: Tracy Llewelyn, Domino’s Communications Manager: T | +61 7 3326 5430 | M: 0408 771 024 | E:

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